Office Branding

As part of a 2009 rebrand escher went about an interior graphics project.

Objectives

• To design, produce and install new office graphics on 2 floors in Escher’s head office at St. Stephens Green
• To promote Escher’s new brand and colour scheme
• To create a fun, friendly environment to work in
• To incorporate a sense of MC Escher – the artist the company is named after
• To include inspirational quotes as well as playful quotes about each department

Design requirements

• Friendly, easy on the eye visuals.
• Not over bearing
• There should be a concurrent theme running through the designs
• Influences from MC Escher should be used
• Different colours, fonts and sizes should be used.
• Need to suit our new brand and coincide with other materials
• Creative and different
• Each room or area needs to be taken into consideration during design to ensure it matches what the area is used for (meeting rooms, receptions, kitchens, offices, communal work areas)

Maurits Cornelis Escher was a Dutch graphic artist who made mathematically inspired woodcuts, lithographs, and mezzotints. Its also where Escher got its name.